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Lilac Parade

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MAY 13, 2023

10:30AM Start Time

The Lilac Parade presented has more than 2,500 participants, including 20 marching bands, dancers, costumed characters, and the popular Damascus mini cars are what makes parade day one of the most special times at the Rochester Lilac Festival.


If you would like to be considered for participation in the 2023 Lilac Parade, download the application by clicking on the link above.

If you are a brand name or retail business, please click here to find out more about our sponsor opportunities.


Weekend Shuttle Service begins at 8:30am on Lilac Parade Day.
Plus, parking is available at the four Lilac Festival Parking Lots. More


  • The Lilac Parade begins on South Avenue at Science Parkway, then travels north on South Avenue to Highland Avenue where it turns east past the lilac gardens before ending at the corner of Highland Avenue and Goodman Street.
  • Bleacher seating is located next to the grandstand on Highland Avenue.
  • The Parade will be live streamed by WROC-TV, at
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